Price: $730 $630 w/ Coupon Code “EarlyBird” Register by 2/27/26
Dates: May 1-3 Location: St. Petersburg, FL
Beautiful environment, wonderful weather, and a premier swimming facility.
Every year, 24 athletes assemble in St. Petersburg, Florida for a 3 day swim camp designed to prepare triathletes for their first races of the year. The camp also prepares athletes with skills and specific knowledge about their individual strokes. Athletes walk away prepared to continue the good work throughout the rest of the year.
Swimmers return to this camp every year. There is plenty for everyone to learn and practice, build fitness, and become increasingly competitive.
This skills based camp includes:
- All levels instruction
- Individual stroke recommendation on pool deck by expert coaches with decades of experience
- Over 10 hours of swim time and individualized instruction in pool & open water
- Open water practice – starts, exits, turns, pack swimming, & sighting
- Open water swim in deep water
- Dryland (strength) & mobility exercises to support your training
- Video capture & analysis with individualized stroke correction recommendations
- Testing exercises to understand your optimal stroke rates & race pacing
Our philosophy is to meet you where you are today. First timers can expect to come away feeling confident with your ability to race your first event. More experienced swimmers can expect to improve their stroke efficiency. All athletes will get very specific feedback on their stroke to enhance their race performance. Everyone enjoys substantive time to learn and refine their swimming.
Led by nationally recognized triathlon coaches:
- Peter Helling: USAT L3 Coach & Coach Educator. Coaching athletes to successful swims for over 18 years. Peter works with both paratriathletes and able bodied athletes of all skill levels. Hundreds of triathletes have successfully completed their first races under his instruction.
- Earl Walton: Veteran triathlon and swim coach with over 25 years of experience. Earl works with athletes of all levels, from triathletes to masters swimmers to open water newcomers.

13 Week – Swim program (technique and pacing) – $360 – Starts 1/26/26 – register now
Join Startline Coaching for a weekly form correction and endurance program.
The popular program provides a coached progression of technique refinement coupled with a focus on building a sustainable race effort. Swimmers will be trained in efficient technique, pacing skills, and developing a strong sustainable race pace. Highly relevant for distance swimmers. Build your swim foundation this winter.
Designed for ALL PACES and experience levels. The program will target your key areas of improvement, introduce skills and drills to improve your stroke, and then put those skills to practice. The class is limited to 16 participants so there is lots of individual attention. We will have 4 lanes of a 25 yard pool dedicated to the class so that there is adequate space for swimmers of all abilities.
1 coached group workout/week + solo workouts to do on your own. A complete program including strength, mobility, and cross training.
- 13-Week – Freestyle technique program – 1/26/26 – 4/20/26 – $360
- Add-on Swim video analysis – $125

10 Week – Swim program (technique and endurance) – $360 – Starts 11/3/25 – register now
Triathletes! Spend the off season working on your swim. It is a great time to swim when you might be biking and running a little less. Come into next season with a solid platform of swimming and technique improvement. Lock in improvements before your overall training volume increases in the new year.
Join USA triathlon L3 coach Peter Helling for a comprehensive swim program focused on technique development and endurance. Improve your race performances. Feel stronger in the swim.
1 coached session per week + solo workouts targeted to reinforce in class learning plus build endurance.
- 10 Wk –Triathlon swim (technique & endurance) – 11/3/25 – 1/5/26 – $360
- Add-on Swim video analysis – $125
Note: Take your swim to the next level – Optional add-on swim video analysis available (highly recommended).
See yourself and be walked through the key opportunities to improve your pace. Each athlete receives a comprehensive video based report out on their stroke that they can review on an ongoing basis.
Thinking about your prior season? Want to become more proficient at swimming, biking, or running?
It is a great time of the year to work on technique, repair strength, and solidify your foundation.
Enjoy the benefits of “eyes on coaching” and group motivation
Coach Peter is a member of the USA triathlon Level 3 coach with over 20 years of run coaching experience working with individual of all levels of experience, from beginners through elite racers. He is also a member of the USA triathlon coaching education team.
11 Week group (Strength & Endurance) run program
- Starts 11/1/25.
- 2 coached sessions per week + solo workouts.
- Price $330
Coached weekly group training sessions in Prospect Park that build community, accountability, and learning. A comprehensive weekly schedule of solo & group workouts to improve your run performance.
Group trainings sessions:
- Wednesday @ 7pm. 15 St. & Prospect Park West (Prospect Park)
- Saturday @ 8am. 15 St. & Prospect Park West (Prospect Park)
So much more than a group run program
Develop a deeper understanding of hydration, fueling, form, pacing, and recovery.
- Receive “eyes on” and “individualized feedback” from a professional USA Triathlon L3 coach
- Enjoy structured workouts that target your specific physiology
- Experience field testing to observe your progress
- Understand training zones
- Learn how to race
- Make new friends.
- Enjoy a culture that recognizes individual effort and achievement.
It is a great time of the year to work on technique, build strength, and solidify your foundation.
- Improve run form and develop durability to run longer, stronger, and faster
- Build an endurance foundation in prep for next year’s racing season
These group programs are designed for athletes at all levels of ability and experience
Note: Take your run to the next level – Optional add-on run video analysis available
11 Week Group (FTP Builder) indoor cycling program
- Starts 11/2/25
- 3 coached sessions per week + solo workouts
- Price $391
Need some camaraderie and support during the colder months and trainer sessions? Want to build a strong bike leg for next years triathlon season.
Group trainings sessions:
- Tues 6:30 am – (Zwift & Zoom)
- Thurs 7:00 pm – (Zwift & Zoom)
- Sun 8:00 am – (Zwift & Zoom)
Popular indoor (Zwift & Zoom based) program. Perfect for cyclists and triathletes of all levels. Build FTP & endurance before commencing race-specific training in the new year.
A comprehensive cycling program focused on working your key cycling limiters.
10 Week – Group swim (Technique & Endurance) program
- Starts 11/3/25.
- 1 coached session per week + solo workouts.
- Price $360
Group trainings sessions:
- Monday 6:30 am – 25 Greenwich street, New York, NY
Triathletes! Spend the off season working on your swim. It is a great time to swim when you might be biking and running a little less. Come into next season with a solid platform of swimming and technique improvement. Lock in improvements before your overall training volume increases in the new year.
Join us for a comprehensive swim program focused on technique development and endurance. Improve your race performances. Feel stronger in the swim.
Note: Take your swim to the next level – Optional add-on swim video analysis available
All levels are welcome:
- The beginner who’s gotten a taste of racing and wants to improve
- The experienced athlete who wants to get back in shape after time away
- The competitive age-grouper with sights on new goals and challenges
- Everyone in between.
- Each athlete is equally valued by the group.
We cheer one another on, offer support when the going gets tough and the spirit lags, and celebrate successes and breakthroughs.
Fast or slow, the programs are designed to challenge everyone equally and give everyone the opportunity to maximize their training during every group session.
Peter Helling
USAT Level III Coach & Coach Educator
USAC Level II Coach, USAS Coach, US Masters Swimming Coach
Price: $725 Dates: May 2-5 Location: St. Petersburg, FL
Beautiful environment, wonderful weather, and a premier swimming facility.
Every year, 20 athletes assemble in St. Petersburg, Florida for a 3 day swim camp designed to prepare triathletes for their first races of the year. The camp also prepares athletes with skills and specific knowledge about their individual strokes. Athletes walk away prepared to continue the good work throughout the rest of the year.
Swimmers return to this camp every year. There is plenty for everyone to learn and practice, build fitness, and become increasingly competitive.
This skills based camp includes:
- All levels instruction
- Individual stroke recommendation on pool deck by expert coaches with decades of experience
- Over 10 hours of swim time and individualized instruction in pool & open water
- Open water practice – starts, exits, turns, pack swimming, & sighting
- Open water swim in deep water
- Dryland (strength) & mobility exercises to support your training
- Video capture & analysis with individualized stroke correction recommendations
- Testing exercises to understand your optimal stroke rates & race pacing
Our philosophy is to meet you where you are today. First timers can expect to come away feeling confident with your ability to race your first event. More experienced swimmers can expect to improve their stroke efficiency. All athletes will get very specific feedback on their stroke to enhance their race performance. Everyone enjoys substantive time to learn and refine their swimming.
Led by nationally recognized triathlon coaches:
- Peter Helling: USAT L3 Coach & Coach Educator. Coaching athletes to successful swims for over 18 years. Peter works with both Paratriathletes and able bodied athletes of all skill levels. Hundreds of triathletes have successfully completed their first races under his instruction.
- Earl Walton: Veteran triathlon and swim coach with over 25 years of experience. Earl works with athletes of all levels, from triathletes to masters swimmers to open water newcomers.

3 Day Triathlon swim camp in St. Petersburg, Florida | May 2-4 | Max occupancy: 24 Athletes | Price $675 (until 3/24)
7 weeks until swim camp in Florida! Grab a space before the price increases on 3/24 at midnight.
Take your race preparation to the next level. Come away with a deeper understanding of your swim. Receive instruction focused with targeted corrections, and enjoy time to focus on your swim. Takeaway an action plan for the season ahead. Athletes of all levels are welcome.
Early May is a beautiful time of the year to be In Florida. The sunshine and temperatures are perfect.
Small camp size with a maximum of 24 participants.
Receive direct instruction from expert triathlon swim coaches
- See yourself and others on video with coach feedback
- Receive a personalized video analysis & report
- Receive a TrainingPeaks swim training plan to prepare you for camp
- Learn effective drills for you that will help you correct your flaws
- Develop open water skills & confidence
- Understand what tempo you should target to optimize your pace
- Understand pacing for your workouts
- Get in some yards & prep for that first race of the year
All this & more awaits you at the Startline Coaching Swim Camp in St. Petersburg Florida. The perfect kick off to your summer and your season. The best way to take your swimming to the next level.
Join us in St. Petersburg Florida

Resolve to focus on your swimming this year. Register today. Discount prices on swim camp end on 12/31 at midnight.
Come away with a deeper understanding of your swim. Take away an action plan for the season ahead. Athletes of all levels are welcome.
Get instruction from some of the most experienced triathlon swim instructors in the country. Decades of experience to pass on. Individual feedback on your specific areas to develop. Spend the time to practice concepts and put it all into action in open water.
Leave camp a more confident and powerful open water swimmer.
Small camp size with a limit of 24 participants.
- Expert coaching
- 10 hours of pool and open water swim instruction & training
- Low athlete coach ratio ensuring plenty of individual attention
- Classroom sessions that discuss correct form using samples of video captured of athletes attending the camp
- Takeaway video analysis & recommendations
- Dryland strength sessions
- Capstone open water session to practice starts, exits, turns, drafting, and race tactics + distance swim
- Always something new to be learned at camp!
Camp details:
- Location: North Shore Aquatic Complex, St. Petersburg, FL
- Dates: May 2-4, 2025
- Price: Register by 12/31/24 – Price $625 (w/ coupon HappyHolidays) Orig price $675
Early May is a beautiful time of the year to be In Florida. The sunshine and temperatures are perfect.

Swimming is the most challenging discipline to improve on as a solo athlete. In person instruction and feedback is essential.
The goal of the program is to develop confident and powerful open water swimmers. The program is a structured progression of skill and endurance sets that will improve triathlon swim leg and race confidence.
- Improve your mechanics
- Enjoy the motivation of working out with a team and in pace groups
- Measure progress and become a more knowledgeable athlete
- Get individualized feedback and instruction from a professional coach
- Obtain a detailed underwater video analysis of stroke – Accelerate your learning
Designed for ALL PACES and experience levels. The program will target your key areas of improvement. It will introduce skills and drills to improve your stroke. The class is limited to 16 participants so there is lots of individual attention. Four lanes of a 25 yard pool will be dedicated to the class.
1 coached group workout/week + solo workouts to do on your own. A full program including strength, mobility, and cross training.
- 12 Wk – Triathlete swim program – 1/27/25 – 4/14/25 – $330
- Add-on Swim video analysis – $125

Spring half marathons are coming soon. Sharpen your running this winter in a professionally coached in person group training program. Under the watchful eye of your coach, train with focus.
- Improve your mechanics
- Develop your endurance foundation
- Enjoy the motivation of working out with a group.
- Build on your understanding of pacing and training concepts
- Measure progress and become a more knowledgeable athlete
- Get individualized feedback and instruction from a professional coach
2 group workouts/week + solo workouts to do on your own. A full program including strength, mobility, and cross training.
- 13 Wk – Half Marathon Prep – 1/25/25 – 4/27/25 – $377
- Add-on Run video analysis – $125
The race target is the popular NYCRUNS Brooklyn half marathon on April 27, 2025. Athletes can choose any other race that is within a few weeks of this target date.

Join Startline Coaching to build a strong cycling foundation to carry you into your early season events and beyond.
- Focus on a specific discipline in a time efficient way
- Enjoy the motivation of working out with a group.
- Build on your understanding of pacing and training concepts
- Understand your own unique physiology
- Measure progress and become a more knowledgeable athlete
- Get individualized feedback and instruction from a professional coach
3 group workouts/week + solo workouts to do on your own. A full program including strength, mobility, and cross training.
- 12 Wk – Indoor cycling FTP builder – 1/14/25 – 4/6/25 – $391
The program is a game changer for athletes at all levels. Join us! Register today!

3 Day Triathlon Swim Camp in St. Petersburg, Florida | May 2-4 | Black Friday TRI day registration price – $625 | Max occupancy: 24 Athletes
Use the coupon code “blackfridaytriday” during registration. Valid through 12/2.
Designed for ALL PACES and experience levels, this weekend will pinpoint your areas of improvement, introduce skills and drills to “fix” your stroke, and then put those skills to practice in the pool and in the open water.
Black Friday Tri day Pricing:
- $625 (regular price $675)
Camp Location: North Shore Aquatic Complex, St. Petersburg
Camp Dates:
- May 2-4, 2025

Thinking about your prior season? Want to become more proficient at swimming, biking, or running?
It is a great time of the year to work on technique, repair strength, and solidify your foundation.
Enjoy the benefits of “eyes on coaching” and group motivation
12-wk Group run development program
- Starts 10/26/24.
- 2 coached sessions per week + solo workouts.
- Price $348
A comprehensive run development program for all levels of athletes seeking to develop their strength, strength endurance, and technique. Culminates in a 10K or 10M race event.
Note: Take your run to the next level – Optional add-on run video analysis available
11-Wk Group indoor cycling program
- Starts 10/27/24.
- 3 coached sessions per week + solo workouts
- Price $391
Popular indoor (Zwift & Zoom based) program. Perfect for cyclists and triathletes of all levels. Build FTP & endurance, before commencing race-specific training in the new year.
12 Week – Group swim technique program
- Starts 10/28/24.
- 1 coached session per week + solo workouts.
- Price $330
Coached progression focused on technique development and endurance. Improve your race performances . Feel stronger in the swim.
Note: Take your swim to the next level – Optional add-on swim video analysis available
All levels are welcome:
- The beginner who’s gotten a taste of racing and wants to improve
- The experienced athlete who wants to get back in shape after time away
- The competitive age-grouper with sights on new goals and challenges
- Everyone in between.
- Each athlete is equally valued by the group.
We cheer one another on, offer support when the going gets tough and the spirit lags, and celebrate successes and breakthroughs.
Fast or slow, the programs are designed to challenge everyone equally and give everyone the opportunity to maximize their training during every group session.
Peter Helling
USAT Level III Coach & Coach Educator
Ironman Certified Coach
USAC Level II Coach, USAS Coach, US Masters Swimming Coach
